Who we Are
Okanjo changes the way publishers and brands make money. We do this through our proprietary e-commerce model that brings true impulse purchasing back. Okanjo’s model is powered by our SmartServe™ AI that places relevant products in front of consumers. Unlike traditional display advertising, there’s nothing random about the products consumers see.
Let’s say a consumer is reading about Spanish cooking. SmartServe™ AI serves up the paella pan, Spanish olive oil and flights to Spain. SmartServe™ AI chooses from millions of products in our Farm™, waiting to be dynamically matched with publisher’s content. Our products are placed in context, presented to consumers at the moment they realize they are interested, when they are emotionally ready to buy.