There are essentially two ways to sell products on the internet:
- Make sure your eCommerce site is highly optimized so your products are the first thing a consumer’s product search presents – This actually works well.
- Bombard online readers with annoying banner ads for a wide array of products, most of which they are not interested in buying – This does not work and is quickly becoming old school.
What if there were a better way to sell to consumers via a new and innovative advertising channel?
Okanjo’s SmartServe™ AI dynamically matches your products to articles with content relating to how or where your products are used. Unlike banner ads that invade a reader’s space, these ads enhance the readers experience by offering products readers are mostly likely to want.